Prior to the American Civil War, ready-made clothing existed but its variety was very limited. Most clothing was handmade by tailors or by individuals – or their family members at home.
At the outset of the Civil War, most uniforms were custom-made in workers’ homes under contract. As the war continued, however, manufacturers started to build factories that could quickly and efficiently meet the growing demands of the military. Mass production of uniforms necessitated the development of standard sizes. Measurements taken of the soldiers revealed that certain sets of measurements tended to recur with predictable regularity. After the war, these military measurements were used to create the first commercial sizing scales, and ready-made clothes for men and women became almost universally accepted.
Then came the bespoke or made-to-order suits. Up until recently, the bespoke or made-to-measure suit was the preserve of the very rich or top business people who could afford the luxury of getting their suits made from scratch – for that classy finish. But now, with the advent of computerized cutting and sewing machines, and overseas manufacturing, it is affordable and making a comeback.
A somewhat similar situation has evolved in the eLearning industry. Initially, because of the work involved, course content was designed to fit the needs of an entire industry/sector. But now, with the advent of ever-increasing computing power, improved graphic technologies and the realization that no two organizations are alike and therefore no two organizational training needs can be alike, both made-to-measure and bespoke course content are developed at affordable costs.
To a lot of people, bespoke and made to measure are one and the same thing, but there is a very important distinction between them:
Made-to-measure: In clothing terms, this entails making a garment from a set pattern and material, and alterations made to suit the individual’s measurements. This garment fits pretty well but does not cater well for all types of individual measurements.
In eLearning terms, this means taking an existing course and customizing it a bit to suit the needs of a particular firm or organization. It goes some way toward addressing the unique requirements of a customer, but does not work for everyone.
Bespoke: In clothing terms, the pattern itself is made specifically for the individual, so that there are no restrictions on style, material, or measurements. And the individual has complete control over the finished garment. This garment fits like a glove, is comfortable, and looks well no matter what size or shape the individual might be.
In eLearning terms, course content is developed completely from scratch, with the user having complete control over every single aspect of the course – how it looks, how it feels, and how it fits with an organization’s unique requirements.
Here at 24×7 Learning, we create bespoke Customized Courses under the expertise of our Custom Content Development (CCD) team that consists of highly specialized individuals who have several years of experience in building courses entirely from scratch to completely fit an organization’s needs – like a glove.
People often relate high costs and time consumption to bespoke Customized Courses, but you will be pleasantly surprised at how affordable a course specifically built by 24×7 Learning is, and we deliver on time – every time, while taking into account every single learning need of your learners. Very affordable also when you bear in mind that we do not charge a license fee for our Bespoke Customized courses – when we build it – it is yours – for good!
Prior to the American Civil War, ready-made clothing existed but its variety was very limited. Most clothing was...